EQUINOX STRATEGY PARTNERS
Rainmaker’s Roundtable
(meets in-person and virtually)

The Rainmaker Roundtable is a strategic business development program designed exclusively for senior practitioners. Its purpose:
-
To exchange best practices for driving revenue.
-
To uncover meaningful cross-marketing and cross-selling opportunities.
-
To strengthen collaboration across practice areas, industries, and offices.
This monthly, one-hour forum fosters firmwide alignment by bringing together high-performing attorneys to engage in practical, forward-looking conversations about business development and strategic growth.
Each session includes two components:
1 — Practice Spotlight (20 minutes)
Each month, one participant delivers a spotlight presentation designed not to summarize their resume, but to educate peers on:
-
What they do best
-
The types of matters they want more of
-
Ideal client profiles and recent success stories
We work closely with the presenting attorney ahead of time to refine their message for maximum impact. After the spotlight, the group provides targeted feedback, brainstorming introductions, marketing ideas, and potential cross-practice collaborations.
2 — Facilitated Business Development Discussion (40 minutes)
The second half of each session dives into a timely business development topic, tailored to senior professionals seeking to refine their approach, elevate their brand, and unlock new revenue streams.
Topics may include:
- The critical role of trust in securing and maintaining clients
- Resilience
- Generational marketing strategies
- Persuasion techniques
- Overcoming business development fears
- Asking for business and closing strategies
- Creating compelling value propositions
- Reputation management
- Leveraging LinkedIn for business
- “Top‐of‐mind” activities
- Service differentiation
The program also includes individual sessions with each of the participants to prepare them for their spotlight and to summarize and establish a workable plan for their annual goals.
For more information on how we can work with you/your firm, please reach out to us by emailing Jonathan Fitzgarrald.